Second only to rhinoplasty (a nose job), eyelid surgery, also known as blepharoplasty, ranks as one of the most popular plastic surgeries year after year — more than 325,000 are performed annually. But why?
Here, Robert A. Guida, MD, weighs in on the rising popularity of eyelid surgery and why our patients throughout Staten Island and New York, New York, love it.
Looking younger is always popular
Lax, wrinkled skin is the hallmark of aging skin, and the delicate tissue around the eyes tends to show the signs early. As the skin thins and the muscles lose tone, eyelids droop and form hoods over your eyes that make you look older than you are.
With blepharoplasty, Dr. Guida removes excess skin and fat and reattaches the tissue to a more youthful position. Anyone looking to fight the aging process can benefit from blepharoplasty.
Piggybacking on maintenance procedures
Noninvasive maintenance procedures like Botox® and fillers have become the go-to treatments for those who want to correct a few minor flaws and improve the contours and texture of their skin. As people become more comfortable with these treatments, they serve as a gateway into more invasive procedures like blepharoplasty.
No more shame
For many years, people kept their plastic surgeries secret to avoid the stigma of having “work done.” But thanks to Hollywood celebrities and social media influencers, the stigma is gone, and many people outright brag about having work done, showing off the results on Instagram and TikTok.
The COVID effect
Blepharoplasty can transform your eyes from tired and old to bright and fresh, but you may not want the world to see the process. Since the COVID lockdowns and the shift to working from home, more people have the private time it takes to heal from blepharoplasty without taking time off work.
Also, since more people are conducting meetings remotely, they’ve become more aware of their appearance on screen and are seeking blepharoplasty to improve their facetime.
Cheating the aging process
Social media and the internet have increased awareness of anti-aging treatments. The more people know, the more they want. The global anti-aging market was valued at about $60 billion in 2021 and is expected to spike to $120 billion by 2030. These stats reflect the trend toward younger patients seeking treatments earlier in life to cheat the aging process by getting a jump on it.
Folks in their 20s and 30s who notice sagging eyelids know that the problem will only get worse, and fixing the problem now buys them a few decades of younger-looking eyes.
Making way for makeup
Again, the advent of social media has exploded the cosmetics industry — in 2021, the global market size was nearly $288 billion; it’s expected to reach $415 billion in 2028.
Unfortunately, it’s tough to create the classic smokey eye or use any eye makeup effectively if your lids are hanging down over your eyes. Blepharoplasty allows people born with hooded eyes — and those who’ve developed them — to use cosmetics without restrictions.
Find out if blepharoplasty is right for you. Call us in Staten Island or New York City to schedule a consultation with Dr. Guida, or book online.